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Royal Jordanian launches new frequent flyer programme
Royal Jordanian has launched an all-new frequent flyer programme that they say will offer loyal, frequent flyers a more rewarding, attractive and flexible package. Called Royal Club, it replaces the old Royal Plus - Platinum Hawk, Gold Sparrow, Silver Jay and Bronze Sunbird are now the new names of Royal Club membership tiers.
Earning and spending miles
Royal Club offers members award miles earnings that can triple based on members' purchase behaviour. Award miles will not expire as long as a member's account is active for 18 months continuously. Staying active can be achieved through various means, such as:
- earning miles through flight activities with RJ or any of its oneworld partners
- earning miles through everyday activities with any of RJ's numerous non-airline partners
- redeeming miles for an award ticket, cabin upgrade, excess baggage, etc
- buying, gifting, transferring and donating miles
Membership tiers
It also offers a tier miles accrual scheme that allows members to qualify for higher membership tiers.
Top-tier members -- Platinum Hawk and Gold Sparrow -- are now entitled to exclusive privileges and benefits in recognition of their continued support and loyalty to RJ throughout the years. Depending on the membership tier, some added benefits include complimentary upgrades on RJ flights, guaranteed economy seats on fully booked flights and nominating a gold-tier partner (every Platinum Hawk member can nominate a gold partner).
Other benefits of Royal Club are:lounge access and excess baggage allowance, in addition to priority in check-ins, upgrades, waitlists, boarding and baggage handling.
Online access
Royal Club members can purchase, transfer, gift and donate miles online. Members can now purchase miles either online or through RJ offices to top up their accounts with needed award miles to qualify for the award of their choice, or they can present them to another member as a gift by crediting the purchased miles to the chosen member’s account. Members can now transfer miles between any two accounts any time, whether online or offline, for a set transfer fee. Royal Club members can also use their miles to help the fight against cancer by donating their miles to King Hussein Cancer Foundation and Center.
Family Club Program
The Family Club Program, which is part of the Royal Club, has also just launched and gives the head of the Family Club account extra flexibility to include his/her extended family members in the account. This will allow them all to qualify for the award of their choice faster.
Royal Jordanian currently has over 430,000 frequent flyer members.